Client:
Eddy's Auto Body
Enlarge:
Project:
Eddy’s Auto Body wanted a temporary, one-page placeholder for their site until their major launch was ready. Working from a digital snapshot, without any firm branding established at the time, I had the opportunity to start from the ground up.
My first step was to correct the image by punching up the contrast and colors and removing some power lines and other unwanted articles. I matched the font on the sign in the photo to their business cards (Impact). Finally, I created the logo and framework in saturated colors and shiny textures to reflect the nature of the business.